Datenschutz

Data Protection 
Basics

This privacy policy applies to all individuals who use the services of

"Hotel Gasthof Alphorn"
Katrin Metzler
Zug 449
6764 Lech am Arlberg

Tel: +43 5583 2750

E-Mail: info@alphorn-zug.at

We inform you about the type, scope, and purpose of the collection and use of your personal data by our company. We respect your privacy and are committed to strictly complying with the legal requirements for processing your personal data (EU Regulation No. 679/2016 (GDPR), Austrian Data Protection Act (DSG), and Telecommunications Act 2003 (TKG)). All your personal data are processed on this basis.

The controller responsible for data processing is Katrin Metzler (info@alphorn-zug.at ).

Information Obligations (Articles 13 and 14 GDPR)

Your personal data, which include:

  • Your master data (name, first name, address, email address, telephone and fax number, date of birth, customer number), as well as language and vehicle registration plate,
  • Data from submitted travel documents (passport number, passport details, date of birth, issuing authority, validity period, nationality) and identity documents (ID card, driver’s license, etc., including issuing authority and validity period),
  • Payment information, especially regarding debit cards, credit cards, and bank cards,
  • Requested length of stay and data related to the stay, including destinations, hotels, contact persons, conditions, special services, health data, frequent flyer numbers, personal preferences you disclose to us, and
  • Special categories of data such as health information and data on special needs or marital/partnership status

are required for our services. This also includes bookings for travel, tour guides, gastronomy, rental vehicles, transfers, registration processing, insurance, events, tours, accreditations, vouchers, including customer creation, invoicing, and verification (B2B, B2C, FIT), as well as ticket bookings.

These data are stored, processed, and, if necessary, transmitted to third parties with whom we cooperate to provide the most effective and high-quality service for our customers. This may include service providers in third countries as data processors, software providers, or agency service providers.

The legal bases for these data processing activities are:

  • Fulfillment of our pre-contractual and contractual obligations toward you,
  • Your consent,
  • Legal, contractual, or other legal obligations on our part (e.g., documentation rights and obligations under accounting, tax, and customs law, contract law, registration law, legal disputes),
  • § 96 TKG, and
  • Our legitimate interests (e.g., improving customer service, including direct marketing, or protecting our own legal interests).

The duration of storage is based on the length of our business relationship, the consents you have given, and the statutory retention obligations and legal requirements applicable to us. We emphasize that in the case of regular cooperation, we strive to know your preferences as accurately as possible in order to continuously satisfy you.

Our Websites

When you access our website, your access data are automatically collected and stored. These access data may include the page visited, files viewed, date and time of access, user IP address, data of the device used (especially browser and operating system), data volume, and confirmation of successful access. We use this data for internal statistical purposes, to ensure the security of our services, and to optimize our offerings. In case of suspected illegal activity, the access data may be used as evidence.

By entering your personal data in one of our contact forms, you consent to the transmission, storage, and processing of this data by us for the duration of handling this specific request. This applies in particular to requests via contact form, chat, and emails. We need this data to process your request and may also store your IP address for evidential purposes. Storage lasts as long as it is necessary to handle any follow-up or additional questions from you or us.

Newsletter

You are free to subscribe to our newsletter. To do so, you must provide your email address and consent to receive the newsletter. The subscription only becomes effective once you confirm via a link sent to your email. To provide you with targeted information in the newsletter, we may ask for additional information about your interests, dates, locations, and regions during registration.

Every newsletter contains the necessary information to unsubscribe. For further information about our newsletters, contact us at info@alphorn-zug.at .

Transmission to Third Parties / Engagement of Processors

Your personal data may be transmitted to:

  • Processors (e.g., for electronic advertising via newsletters) and third parties required to provide the requested services, all of whom are committed to complying with applicable data protection standards,
  • Potentially outside the EU. If European data protection standards cannot be guaranteed—for example, if standard contractual clauses, adequacy decisions, or certifications are not available—we will inform you in advance and obtain your consent if necessary.

For more information, contact us at info@alphorn-zug.at .

Cookies and Tracking Services

We use cookies, small text files stored in web browsers, to save information. Cookies are recognized during your next visit and help speed up loading and make using our offerings more convenient. Cookies also allow us to recognize you and analyze your user behavior. They are stored on the server of the respective provider, who has committed as a processor to comply with applicable data protection standards. Cookies remain on your device unless you refuse them from the start or actively delete them. Disabling cookies may impair website functionality. You can prevent cookie storage via your browser settings.

These statements about cookies also apply to other browser-based storage functions such as Local Storage and Session Storage.

You can instruct your browser to refuse cookies or delete them after each session. Settings differ by browser; consult your browser’s help function. More information on managing cookies is available at:

We also use third-party content to make our website informative and convenient, e.g., Google Maps, RSS feeds, or YouTube. These providers may receive your IP address for technical reasons, and we have no influence on their use of the data. Refer to the respective providers’ privacy policies.

We use reCAPTCHA to protect our contact forms, operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). It prevents automated spam attacks. Data, including your IP address, may be transmitted to Google. We have no influence on the extent or processing of the collected data. Google’s privacy policy: https://policies.google.com/privacy

We use Google Analytics for web analysis. Cookies collect information about user behavior, usually transmitted to servers in the USA and anonymized or pseudonymized within the EU. IP addresses are not merged with other Google data. Google Analytics privacy info:

We use YouTube to display videos, operated by Google Ireland Limited. Visiting a page with an embedded video connects to Google servers, transmitting data including your IP address. Privacy info: https://policies.google.com/privacy

We use Google Maps for maps. Visiting a page with an embedded map connects to Google servers, transmitting data including your IP address. Privacy info: https://policies.google.com/privacy

Data Subject Rights / Objection / Contact

You may request free information about your personal data stored by us at any time. You also have the right to object, access, delete, correct, restrict, and transfer your personal data. Since we process data based on legitimate interests, you can object if specific reasons arise from your particular situation. You may also object to processing for direct marketing at any time.

You can revoke any consent you have given. Revocation does not affect the lawfulness of processing up to that point. From the revocation date, your data will no longer be processed for the purposes stated above. For revocation or information about your rights, contact us at info@alphorn-zug.at .

For complaints, the Austrian Data Protection Authority (DSB), Barichgasse 40-42, 1030 Vienna, is the responsible supervisory authority.